Revolutionize Your SEO Strategy with Generative Engine Optimization

Join this Free Udemy Course to elevate your SEO skills with GEO strategies. Enroll now to stay current in AI era!

In today’s evolving digital landscape, understanding SEO is vital for anyone looking to enhance their brand’s online visibility. This course, “GEO: Generating Engine Optimization. How to rank in ChatGPT,” offers an insightful exploration into the shifting paradigm from traditional SEO to Generative Engine Optimization (GEO). As chatbots, voice assistants, and AI-powered summaries become central to discoverability, it’s crucial for marketers and content creators to adapt their strategies accordingly.

Throughout this course, you will gain a comprehensive understanding of how to utilize OtterlyAI, a cutting-edge tool designed for real-time visibility tracking across various AI platforms. You’ll engage in step-by-step walkthroughs of OtterlyAI’s features, learn how to effectively decode sentiment, and derive strategic insights from AI-generated data. Real-world case studies and actionable strategies provide a strong foundation for applying these concepts to SEO, content marketing, and public relations.

By the end of the course, you’ll not only have a practical grasp of how to monitor brand mentions and sentiment across platforms but also the skills to integrate these insights into your content strategies. Discover how to collaborate effectively using OtterlyAI and implement workflows geared toward today’s AI-driven world. With lifetime access to course updates and materials, you’re equipped to lead your team in mastering the new landscape of digital visibility and marketing.

What you will learn:

  • How to monitor brand mentions across AI platforms using OtterlyAI
  • The fundamentals of Generative Engine Optimization (GEO) and how it differs from traditional SEO
  • How to navigate OtterlyAI, set up reports, and interpret sentiment and visibility data
  • Practical strategies to boost brand presence in AI-driven search engines like ChatGPT, Perplexity, and Google AI Overviews
  • How to apply AI-generated insights to SEO, PR, and content strategies
  • Techniques for effective team collaboration and reporting using OtterlyAI data
  • Tools and resources to extend visibility efforts and streamline content planning

Course Content:

  • Sections: 7
  • Lectures: 26
  • Duration: 1h 46m

Requirements:

  • No prior experience with OtterlyAI is needed—this course starts from the basics
  • A basic understanding of digital marketing, SEO, or branding is helpful but not required
  • A willingness to explore AI tools and adapt to new digital strategies
  • Optional: Create a free or trial account with OtterlyAI to follow along with hands-on activities

Who is it for?

  • Digital marketers and SEO professionals looking to stay ahead in AI-driven search
  • Brand managers and PR specialists aiming to monitor and boost online visibility
  • Content strategists who want to align with AI-generated queries and trends
  • Business owners seeking to enhance discoverability through voice assistants and AI tools
  • Teams using OtterlyAI or considering AI tools for reporting and analysis
  • Anyone interested in mastering the shift from traditional SEO to Generative Engine Optimization (GEO)

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👉 Don’t miss this coupon! – Cupón 17OCTOBER2025

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