Navigate Crisis with Confidence: Essential Media Communications Skills

In today’s fast-paced media landscape, how you handle a Public Relations crisis can define your organization’s reputation. This course, ‘Public Relations: Media Crisis Communications,’ empowers you with the skills to not only manage but thrive during challenging times. You’ll learn to initiate communication proactively, crafting clear and impactful messages that resonate with the media and the public. Through practical strategies, you will discover how to turn a potential disaster into an opportunity for growth and trust-building.

Throughout the course, you will gain insights into planning for various crisis scenarios, coordinating effective press conferences, and delivering media statements that capture the essence of your organization’s values. With a focus on message development and media management, this course prepares students to step confidently into the spotlight, maintaining composure while handling difficult questions. By the end, you will emerge not just as a communicator but as a purpose-driven leader ready to protect and enhance your organization’s image.

The course content is designed for professionals at all levels, including CEOs, PR managers, and crisis communication specialists. With a blend of expert tutorials and real-world case studies, you will understand not only the mechanics of effective communication but also the psychology behind it. This holistic approach ensures you’re well-equipped to safeguard your organization’s reputation during any crisis. Enroll today and transform your communication skills for the better!

What you will learn:

• Manage Crisis Communications
• Appear Confident on Camera
• Prepare Messages
• Speak in Sound Bites
• Handle tough questions
• Deliver bad news to customers
• Selling with stories
• Communicating to drive change
• Speaking under pressure
• Communicate well in crisis

Course Content:

• Sections: 25
• Lectures: 127
• Duration: 6h 40m

Requirements:

• Video Camera (cell phone or webcam will work)
• A Desire to become a better communicator
• A willingness to speak in stressful situations

Who is it for?

• CEOs
• CFOs
• Business owners
• Political leaders
• PR executives
• risk managers
• crisis managers
• Investor relations executives
• Purpose driven leaders
• Vigilant leaders
• Spokespersons delivering bad news to customers and the media
• Product managers

What are you waiting for to get started?

Enroll today and take your skills to the next level. Coupons are limited and may expire at any time!

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