Elevate Your Skills in Customer Experience Management Today

The Advanced Certificate in Customer Experience Management offered by MTF Institute is designed to provide participants with a comprehensive understanding of customer experience (CX) and its impact on business success. In this course, learners will explore essential principles and frameworks that shape customer interactions, ensuring businesses can effectively cater to client needs and drive loyalty.

Led by Dr. Alex Amoroso, a distinguished academic and industry expert, the course dives deep into the pivotal aspects of CX including customer touchpoints, customer journey mapping, and effective complaint handling. Whether you are considering a new career in customer-focused roles such as Customer Experience Manager or seeking to enhance your existing skills, this course equips you with the necessary tools and strategies to excel in today’s competitive market.

With a blend of theoretical knowledge and practical application, this program emphasizes the importance of personalized experiences and structured service quality. Join the global network of MTF Institute, which has helped over 678,000 students worldwide, and gain insights that will transform your approach to customer management and business strategies.

What you will learn:

• Introduction to Customer Experience Management
• Theory Overview
• High-Level Frameworks
• CX Principles
• Customer Segmentation and Persona Development
• Service Recovery and Complaint Handling
• Customer Journey Optimisation
• Service Blueprinting and Process Design
• Voice of the Customer (VoC) Analysis
• Emotional Experience Design (EED)
• Lifetime Value (LTV) and Customer Lifetime Value (CLV)
• Employee Experience (EX)

Course Content:

• Sections: 5
• Lectures: 45
• Duration: 3h 41m

Requirements:

• For a better learning experience, a laptop or mobile phone is recommended.
• Bring pen and paper for taking notes and summarizing key points.

Who is it for?

• Anyone interested in building a career in marketing and business.
• Professionals looking to enhance their skills in customer experience management.

What are you waiting for to get started?

Enroll today and take your skills to the next level. Coupons are limited and may expire at any time!

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